Frankrigs socialistiske præsident i musikvideo: "Vote for me, Niggas in Paris!" -

How do you get young non-white people to vote for you when you’re a middle-aged balding white man? François Hollande has the answer.

Take a popular song by two famous US rap stars. Film yourself surrounded by black and Arab voters who say “big-up”. Change your name to initials only. Get some Final Cut whiz kid to paste it all together with a load of fast-forward and zoom. Set up a YouTube account with the word “crew” in it.

And upload.